DONNA, TX, March 24, 2015 – This spring brings about much change for Gretchen Kreidler as she joins the sales and business development team at Grow Farms Texas. “Making the move to Grow Farms was easy because of the opportunity it presents and because of the wonderful people I get to work with,” says Kreidler. “My role is still being developed but I will be working directly with the sales and senior management teams at Grow Farms and sister companies on developing sales and customizing year-round shipping solutions for retail clients.”
Jackson Woodward, CEO of Horton Fruit and partner at Grow Farms Texas adds that “Gretchen will be instrumental in helping us grow new markets and develop customer retention programs with key accounts. We are confident that her background in sales and marketing coupled with her positive and open demeanor will help us continue growing while supporting our vision of remaining a customer-focused and service oriented company.”
Grow Farms Texas is a joint venture between The Horton Fruit Co. and Ciruli Brothers, LLC and is based in the heart of the Rio Grande Valley in Donna, Texas. With a base in Texas, Ms. Kreidler will be working alongside Tommy Wilkins and will represent the Horton and Ciruli family of companies, which include Grow Farms, the Horton Fruit Company, Ciruli Brothers and Sunnyside Packing Co.
“Gretchen understands the dynamics of the industry and how important it is that as we evolve, we do so in anticipation of the changing needs of the marketplace.” says partner Chuck Ciruli III. “It is extremely vital that as we grow, we seek continuous synergy not only between our family of companies but with our customers as well. Gretchen will help facilitate communication with our customers to ensure our sales programs are aligned with their needs while making use of the many resources we have available.”
With access to Horton and Ciruli’ s combined assets, Grow Farms Texas can provide year-round supplies of squash, cucumber, peppers, tomatoes, eggplant and beans from the companies’ diverse growing locations in Mexico and the U.S., including spring and summertime mangos. This includes access to growing programs in the Midwest and Southeastern United States, which operate from Grow Farms offices in Kentucky and Florida. Grow Farms Texas also has access to Horton’s own logistics lines, Flagship Transportation and First Call Logistics, allowing for a truly efficient, full-service operation.
Grow Farms Texas is formally introducing Ms. Kreidler’s addition in preparation of the Viva Fresh Produce Expo, taking place in Austin later this week, where the company is a sponsor and exhibitor.
For additional information about the company’s products and services, please visit: www.hortonfruit.com | www.growfarms.com | www.cirulibrothers.com